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Tuesday, August 10, 2010

A Welcome Word of Encouragement

The HECS product that my company, Fractional Equities, LLC, has developed is called a ROOF®; it is an acronym for "Residential Owner Occupied Fractional." Chartered Financial Analysists, Licensed Investment Advisors, Broker-Dealers, CPAs, attorneys and regulators have been thoroughly examining it and its performance for the last two years. Joanne Bachmann, president and principal at Doherty, Bachmann & Sons, an investment banking firm, sent us the following appraisal:

"Hi, John. Nice to hear from you. Please know that I continue to be very impressed with you and with the amount of thought and work you have put into ROOF®s. I believe you have a unique product that's positioned to hit the market at just the right time. Your instincts and hard work should bring you great success.

It was indeed a pleasure to meet you and to learn a little about your background and your wonderful family. I wish you all the best and will be watching for ROOF®s in my neighborhood!

Joanne"

Joanne's note concerning timing is insightful as residential real estate values are severely market-discounted and are likely to remain so for the next 4 years in most markets according to Reinhart & Rogoff. Reverse mortgages will continue to flail about, struggling against their inherent flaws and only desperate and naive seniors will buy one.

This is an ideal time to invest in HECS, purchasing fractional interests in lien-free senior homes before appreciation returns to historic performance.

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